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WebsiteBuilder: Join My Mailing List

Mailing lists are a great way to get information out to interested parties, but how do you get the contact information FOR those interested parties? This is where "Join My Mailing List" elements come in handy. There has been a lot of debate about whether these elements are worth adding to a website.

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 • Websitebuilder

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How to Decorate an Email Template for the Holidays

I can hear it now, “decorate what?”   I know, I was incredulous at first too. I mean, who “decorates” an email template? The answer to that is everyone who uses email marketing “decorates” their email template.   Decorating is just another way of saying designing, or in this case, using the branded

Article

 • Marketing

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How to Decorate Your Website for the Holidays

The holidays are coming! The holidays are coming!   Have you started decorating yet?   Decorating for the holidays is standard practice for brick-and-mortar stores. The festive colors, lights, and decorations help bring in the spirit of the holidays and spur customers into shopping for th

Article

 • Marketing

420

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Black Friday and Cyber Monday Checklist for Online Retailers

Our favorite Thanksgiving traditions: reconnecting with loved ones we don’t often see, falling asleep watching TV with a full stomach, forgetting an essential part of the preparations, and rushing at the last minute to get it done in time.    The Thanksgiving weekend can get hectic and stressful for

Article

 • Marketing

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Holiday Marketing Prep: 8 Tips for Email and Social Media

Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys,” waiting for the end of November is fine. They can unleash an onslaught of commercials, billboards, radio jingles, newspaper flyers, magazine spreads, and big money sponsorshi

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 • Marketing

406

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POP Email Setup: Outlook 2010

If you aren't sure of the difference between POP and IMAP and why you would use one or the other, please click here. Click on File, and then on Account Settings and again on Account Settings. On the Email tab, click on New Choose Email Account and then Next Click on Manually Configure and then N

Article

 • Email Support

344

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The Importance of Domains for Branding

Domains are incredibly important for any business. It can help increase awareness and familiarity to your brand. A domain name that matches your company name makes it easier for customers to remember you, therefore making it easier to find you again. If a customer just hears your company name and wa

Article

 • Domain Support

132

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Get Started With Email Marketing

10 Things You Need to Do FirstIf you have yet to get started with email marketing, there’s no better time to jump in.   Email marketing has changed a lot since Constant Contact introduced the first email marketing tool for small businesses in 1998.But what hasn’t chan

Article

 • The Homesteader

317

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Top 10 Benefits of Email Marketing

Imagine being able to connect with your audience at anytime and anywhere. Well, today that is possible with email marketing.And it’s not just millennials that are using email. With the help of mobile, 91 percent of consumers use email daily and check their inbox everywhere: while wor

Article

 • The Homesteader

133

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How To Do Email Marketing: A Beginner’s Guide

If you’re just getting started with email marketing, there’s no better time to jump in.Email marketing has changed a lot since Constant Contact introduced the first email marketing tool for small businesses in 1998.But what hasn’t changed is its effectiveness.Studies show

Article

 • The Homesteader

261

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WebsiteBuilder: Anchor Links

You can easily create "anchor links" in Website Builder by using Element Behaviors. Click on the element you want to have trigger the anchor link (Button or text, usually). Then click More > Advanced > SettingsClick "Add Behavior"Click "Scroll To Element"Select "Other Element" and click OKScro

Article

 • Websitebuilder

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WebsiteBuilder eCommerce: Integrated Shipping

Through your Website Builder eCommerce, you have the option of Flat Rate Shipping. If you are needing more advanced shipping options, we are happy to offer you the ability to use Shippo! Shippo is a 3rd party company that helps eCommerce businesses integrate shipping with multiple carriers through t

Article

 • Websitebuilder

283

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WebsiteBuilder eCommerce: Digital Download

Not all products are physical items that need to be shipped out. Examples of items you might want to sell include e-books, audio files, downloadable images, or any item which can be electronically stored in a file. If you've written a book or composed music, you can save on the cost of production an

Article

 • Websitebuilder

174

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10 Things You Need to Do When Getting Started on YouTube

For some small businesses and organizations, getting started on YouTube can be scary. Trust us when we say that the benefits of being on YouTube greatly outweigh the downfalls. Don’t let your initial nervousness get in the way of giving this powerful channel a try. The most important thing you

Article

 • Marketing

260

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The CARES Act and What It Means to Small Businesses

The CARES Act is a $2 Trillion dollar federal bill designed to sustain the economy, people and business (including small businesses) during the Coronavirus/COVID 19 outbreak. The bill provides direct cash payments, expansion of unemployment coverage, expansion of health care, student loan relief and

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10 Ways to Manage Business During Uncertain Times: The COVID-19 Edition

Explore government relief options to help your small business weather the storm Keep communicating with your customers. Take your business...online. Leverage selling on platforms with a wider reach. Capitalize on virtual office & productivity tools. Check-in with your team and set new “rul

Article

 • Community Announcements

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11 Surefire Secrets to Standout Subject Lines

It’s almost over.You’re so close to finishing your marketing email, but suddenly a brain freeze settles in and you can’t think of a dang thing to write for the subject line!You wonder if you’ll ever hit the Send button.We feel your pain.That’s why we’ve come up wi

Article

 • Email Support

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5 Simple Strategies to Improve Your Email Open Rates

Email marketing works because it allows you to reach customers (and potential customers) in the place they go every day — the inbox.But once you get to the inbox, how do you make sure your emails actually get opened?This is a question we hear a lot. Even if your business already has a str

Article

 • Email Support

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Improve Your Open Rates With These 12 Subject Line Tweaks

Here are some more hints for an email subject line. Some may conflict a little with the previous article, but keep in mind these are tweaks you can use if you think you can step it up to another level. Ultimately, your statistics will help you discover the sweet spot of all the ideas presented.It&rs

Article

 • Email Support

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How to Be Sure You’re Doing Everything You Can to Build Your Email List

I’m sure I don’t have to tell you how important it is to continually be growing your email contact list.But even as an experienced marketer, you may not be taking advantage of all the key locations or tools available to you.Use the following resources to build a quality permission-based

Article

 • Email Support

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