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How to Decorate Your Social Media for the Holidays

Depending on how you look at it, decorating your social media may be the easiest or the most difficult part of decorating your online marketing for the holidays.    The reason it’s a toss-up is that the look of social media profiles and posts are mostly controlled by the platform they’re on. This me

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What Makes a Good Mobile Site?

What Does a Mobile Website Look Like? Let’s focus first on the way a mobile site looks because visitors will decide at a glance whether they want to stay on your site based on its appearance. There are four basic elements a good mobile-friendly template or custom design will include: 1. Respon

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How to Understand Inbound and Outbound Link Building

If you have ever discussed SEO or read about it you will know that link building is super important. It’s the process of encouraging other websites to link to pages on your website. But why is it important and how do you do it?To understand link building, try thinking like a search engine. Ima

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What is Google My Business?

You may or may not be aware that Google has shut down Google+. If you had a Google+ account, it was removed in April 2019. You will want to remove the social icon from all your pages. While Google My Business is not the same thing, it can be an effective marketing tool for your business. We strongly

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10 Ways to Market Your Small Business on a Shoestring Budget

When budgets are tight, marketing might be the first expense you look to cut.Let me stop you right there.While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools.But with so many digital tools av

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SEO Tips - Guidelines for Adding Text to Your Pages

Fancy design, audio and video files, flashy images or galleries all have their place on some websites, but text rules the web. You may have heard people say "Content is king" when referring to successful website building. This was a statement made by Sumner Redstone, made famous by Bill Gates in 199

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Your Top 10 Mobile Marketing Questions, Answered

Small businesses have a lot of questions about how they can make mobile marketing work for them, so we took the top 10 questions from our webinar to share our best practices and solutions.1. What is the difference between mobile responsive and mobile friendly?When people talk about “mobile,” they ma

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What is "Mobile-Friendly"?

With more and more research and purchases being completed online, it is imperative for every company to have a site that is mobile optimized. Before delving into the benefits of a mobile-friendly site, let's first talk about what being mobile optimized means. What does it mean to have a mobile-frien

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Why Load Time Is Important

Most people today are impatient. No, I'm not being judgmental (or even necessarily negative), but it's true. Everything in our life is getting faster. Online grocery ordering and delivery so you don't have to waste time going to a store, online money transfers and even cashing checks via your phone

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CLICK HERE!! The Importance Of A Call To Action (CTA)

Click here! Buy now. Request a Quote. Sign Up Today. Follow us on Facebook!These are common phrases you see that are known as call to actions.What is a call to action?A call to action or CTA is an invitation that encourages users to take action. It is a statement or word that is used to prompt poten

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