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3 Keys To A Strong Social Media Strategy

Social media is one of the most powerful marketing tools today. It is widely used to expand the limits and potential audiences for a business. To obtain and maintain a strong social media presence and following you will need to implement a strong social media strategy. Use these 3 tips to improve yo

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10 Tips to Improve Product Photography

These tips will help create professional-looking product images for a website or eCommerce store. Easy to do for small business owners and don't worry, this costs little to nothing and does not require much knowledge about photography.   Use High-Quality Large Resolution Images   

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Pages You Should Have on a Website

Websites can consist of numerous pages ranging from a home page to smaller pages with detailed content. Although a website is a representation of what you wish to share with viewers there are a few pages that you should consider including on every site. Home The home page is the first impression, r

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How Can A Website Impact Your Business

Having a quality website has many impacts that can benefit your business. It displays and strengthens the commitment you have to your business and customers. In recent studies small businesses that have websites are to be seen yielding high revenues, averaging over $1 million more per year in sales

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Why is Social Media Marketing Important?

Social Media has become increasingly important and impactive in today's world. Different platforms have different audiences and business uses, so each business needs to decide which platform works best for them. Youtube, Facebook, Twitter, and Instagram are among the top 10 most visited websites in

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What is SEO?

Many of you may already be familiar with SEO, but here is a quick overview from our partners at Constant Contact. We will be following up on this in some future articles with more Homestead specific details to help improve your website and grow your business.Wondering what SEO means and how it can h

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What Content Should Be On My site?

Websites need to differ in design, structure, and function to stand out from the competition. But there are a few “musts” for the content on your website. Here are a few things that you should always include:PagesIt’s entirely up to you how you describe the other pages on your webs

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How to Implement Your Facebook Strategy

Understanding how to engage on Facebook is crucial if you run a business. With its cat pictures, memes and viral videos, it has a high learning curve if you’re not already savvy on the platform. The good news is that if you invest some time and resources into learning how to use Facebook, you&

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Ten Tips To Develop An Effective Twitter Strategy

When it comes to using Twitter for your website, brand or business you have three options. First, you can do it half-heartedly, which won't work. Second, you can make the right commitment but focus on the wrong strategy (which won't work either). Or you can use the right strategy and commit enough t

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Why Should I Pay Attention to Bounce Rate?

First, let's define bounce rate. It's very simple. The bounce rate is the percentage of visitors to your site that leave after viewing only one page.While defining bounce rate is easy, understanding and evaluating it is more difficult. Seeing a high bounce rate may or may not be bad. If customers ar

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