WebsiteBuilder: Join My Mailing List

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  • Updated 2 months ago
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Mailing lists are a great way to get information out to interested parties, but how do you get the contact information FOR those interested parties? This is where "Join My Mailing List" elements come in handy. 

There has been a lot of debate about whether these elements are worth adding to a website. There was a time that websites were plagued by pop-ups that were difficult to exit and bordered on spammy. These days, the approach is much less aggressive. You can add a "Join my mailing list" element and set it to just be embedded at a certain spot on your page, set to scroll with your website, or pop up after a certain amount of time spent on a page. Each option has their pro's and con's.

Embedding the element at a specific place on the website is the least invasive method and probably the least effective as well. It allows you to choose a spot on your website to place the element and have it stay there. You'll probably want to choose a highly visible spot. You'll also want to design the element with colors that make it stand out and grab attention for it to be effective. It is possible that page visitors will not pay attention to it, but you also won't drive customers away by placing the element this way. 

Having the element scroll with the page is a good way to make the element more noticeable, while still remaining non-intrusive. The only catch is that you will have to either keep an entire column of your website devoid of any information, or deal with the fact that the element will cover up information on your page. This could be frustrating for users.

Having the element pop up after a certain amount of time is by far the most effective. Companies have found increases in signups anywhere from 20%-70% after adding a sign up form that pops up. However, it does come with one drawback. A lot of people find pop ups to be annoying and deter them from staying on your site. You can help eliminate this as much as possible by choosing an appropriate amount of time a person spends on your site before you have this element display. While the best way to determine this would be to study your site statistics, find the average time visitors are staying on your page, and set the timer to about 60% of that time, you can also go with the average 60 second timer. This allows customers time to load your site, and see a little bit of what you are about, but not so much time that they are done and leaving your site. 

You also need to decide whether to put it on your Home page, a specific page like Contact, or every page.

Lastly, make sure to tell your visitors what they are signing up for, what the benefit of them signing up is, or what they will be receiving. This will provide a better customer experience.

Ultimately, it is up to you to decide which method is best for you and your site. 

To add this element in Website Builder,

  1. Click Elements > Contact > Join My Mailing List. Place it on your page.



  2. You will see a menu above the element. From here you can change the color, add animations, send forward and backward, docking, etc. Click More > Advanced.
    This will bring up a menu on the right. You will have the option to see your Mailing List submissions, change the way the element displays, Change DesignSettingsStyle, and Animations



  3. You can choose Popup, Embedded, or Scroll Box



    The pop up option will look like this:



  4. Under Settings, you can change the email address that the submissions go to, along with when the element will appear and the message after submission.

            

    Change Design will allow you to choose a different layout
    Style will let you pick different colors and border.
    Animations will allow you to add effects like Slide or Fly in. 

  5. When you view the Mailing List, it will display any submission you've received and you will have the option to export them:


After that, you just need to think about what you are going to send out. Whether you have a blog and want to send out each new post, or plan on creating a cool monthly newsletter, this will be a great email marketing tool for your business!
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Homestead FAQ, Employee

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Posted 2 years ago

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Sharon0405

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How do I set up my mailing list to connect to a specific URL that captures emails to go to my Mailchimp account instead of the mailing list being linked to my email address?
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Elyzabeth , Official Rep

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That would be code that Mailchimp would need to provide. The mailing list element in our builder isn't configured to connect to programs like that.
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Gis5448

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where do I put the mailchimp code on the webstite builder? 
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JohnPotter

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Is it possible to have a pop-up "join my mailing list" AND an embedded one on the contact page? I have done this and when I try to subscribe on the one that is embedded on the contact page it does not show up on my manage mail list. The pop-up one does show subscribers on the email list in the mail manager. All subscribers are shown in the Roundcube Webmail server but it would be easier to export to my email marketing if all showed up on the Manage/ Mailing List
(Edited)
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Elyzabeth , Official Rep

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Hello,

I can see this issue. I can put in a ticket to see if this is an error that should be resolved. I cannot give a timeframe for this ticket, but will update you as soon as possible.
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JohnPotter

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OK. In the meantime is there a way to take export a subscriber list from Roundcube since I am not getting the full list of subscribers going to my Email Manager?
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Elyzabeth , Official Rep

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Elyzabeth , Official Rep

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HI there John,

Can you try removing the element from your site, re-adding it, and republishing your site?
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JohnPotter

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I will try. And just to clarify, I copied the "Join My List" that I have  in my footer as a pop-up. Then I embedded it on my contact page and embedded it there. 
Originally I had a different "Join My List" on the contact page but I thought this might be the problem so I did the copy & paste from the footer. I will try your suggestion to delete and re-add. 
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JohnPotter

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OMG! What is going on! I just tried to access my email list through Roundcube. Normally I just type in my email address and password and it goes to my list. THIS time it took me to Roundcube Webmail homepage and asked for a Roundcube user name and password!! What is that?! It's not my homestead one. 
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JohnPotter

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Ok. Just removed, re-added, republished. Still not receiving subscribers to my Manager email list on Websitebuilder. But as previously stated, I also can't access Roundcube to see if the subscribers are showing up there. ?????
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JohnPotter

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Ok. I completely unplugged my router, plugged it back in. At first Roundcube asked again for a user name. Tried again and (for now) I can see the emails sent to me. However the contacts page is empty. I am assuming this is because it is just listing emails, not actual subscribers/contacts. How do I get Roundcube to automatically add emails to the contact list?
And to stay on the original thread question, No, the Contact page "Join my list" is not showing in Manage Email List. Only shows as an email in Roundcube. 
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Michelle C, Employee

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Hello John,

I hope you were able to access the email. If you are still experiencing issues you can always try resetting the password for the address. https://community.homestead.com/homestead/topics/how_to_i_reset_my_email_password

There is not a way to set up Roundcube to automatically add emails to the contact list, this process will need to be completed manually. 
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JohnPotter

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Hi Michelle,
As of today I am able to get to Roundcube. However that will be a very tedious way to add subscribers to my email list. 
What I have done is eliminated the pop-up "Join My List" (boo hoo, because I though it was cool), embedded the "Join My List" on the Contact page, and put a button that says "Want updates?" in the footer with a link that will take people to the contact page. A little clunky and an extra step that might turn people off from instant subscribing. www.foelberpottery.com 

I'm still interested in the ticket you placed for the issue of having both a pop-up "Join" and an embedded "Join". Hopefully that can be an option in the future. 
Thank you for your time. 
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Michelle C, Employee

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Glad to hear you were able to access it. We would still need to allow a bit more time for that ticket to be investigated. 
There are some email marketing platforms, such as Constant Contact that can provide a HTML code for sign up forms that can be placed on the website that does directly add the contacts to the contact list in that email platform. You can definite explorer/research this option as it sounds like this would be beneficial for your desired functionality. 
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JohnPotter

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Yes, I will probably end up using the Constant Contact HTML code. However the style options/changes that Homestead offers are much nicer and more professional than the CC ones. I'll play around with it as I see how my new and improved website functions. Thank you again. 
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Michelle C, Employee

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Understandable, I do hope you find an option that works for you and no problem you are welcome.