Can you provide a description of your business?
Good Dog Dog Training provides dog training classes from Puppy and Beginning Obedience through sports and competition level classes in Obedience,Rally, Agility, and Nose Work. We also offer in-home private training and behavior consultations for a wide variety of dog behavior problems.
How did you get started in this business?
Twenty-five years ago I had a challenging dog. To make this dog work in our home I had to learn a lot about dog behavior. To bring out the best in him I got him involved with dog sports. And then I was hooked. I am trained as a lawyer. I chose to work with people and their problems in the context of dog behavior instead of practicing law. I started working by apprenticing with a local trainer. Then worked for that business as an independent contractor. I opened my own business 10 years ago.
How do you market your business?
My business is heavily referral based from veterinarians, groomers and past clients. I do of course rely on my website to highlight class offerings and listings of our services. I also feel the website says "Who we are."
How has technology,such as computers and the internet, impacted on how you conduct business?
Having the website means far fewer phone calls. It is a place for clients to register for classes, pay for services, and go to a Resource page to link to products I recommend. It provides a huge improvement in freeing up my time to see clients and teach classes.
How important is social media to your business?
I use social media, mostly Facebook, to recognize student achievement,graduations, etc. It provides a "brag" forum for my clients.
I also use Facebook to publicize our events and upcoming schedule and to notify people of new blog topics.
Find Good Dog Dog Training on Facebook