Without more information, it's difficult to say. Here are three of the most common situations where customers report not getting any or enough clicks:
Have you checked your SearchLight campaign portal? Often times your dashboard will give you better insight into how your website is performing. From what ads are running to what keywords are being used, you can see first hand if something needs changed such as the Geo Targeting of your business. Please check your SearchLight reporting section.
If your SearchLight campaign is just starting, chances are you may not be seeing clicks because it's still too early. The first couple months are used to evaluate your website, discover keywords, create different campaign ads, and monitor impressions and click through rates. These beginning stages involve tweaking your campaign until we can find the right balance for your campaign. You are guaranteed clicks on an annual basis. The monthly amount will vary for the first few months or the duration of the campaign.
The number of clicks you signed up for will determine the monthly average of clicks your website receives. For example, if you signed up for the Standard package of 400 guaranteed annual clicks, you can expect about 1 click a day. Although this may not seem like a lot, these are targeted clicks geared towards your exact market. 1 click a day is an average of 30 clicks per month. You can expect to be getting roughly the monthly average after a few months of having SearchLight.