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1.) Login to your Adwords account.
2.) Click on Tools and Analysis -> Conversions.
3.) Now, click on the + Conversion button.
4.) You can name the conversion whatever you would like. In this instance, I'm naming mine "Order Placed." You will want to keep source set to Webpage.
5.) Click Save and continue.
7.) Click Save and continue.
8.) Chooose I make changes to the code.
9.)Copy the code that is generated. It should look like the code below, though the conversion ID and conversion label will be unique to your account.
10.) Login to your Bigcommerce Control Panel.
11.) Click on Settings -> Conversions.
12.) Paste your conversion code into the box provided.
13.) Modify var google_conversion_value = 0; to read var google_conversion_value = %%ORDER_AMOUNT%%; and add ?value=%%ORDER_AMOUNT%%& prior to label= already provided in the URL, as seen below.
14.) The result should read like the code below - again, the conversion ID and conversion label will be unique to your account.
/* <![CDATA[ */
var google_conversion_id = 123456789;
var google_conversion_language = "en";
var google_conversion_format = "2";
var google_conversion_color = "ffffff";
var google_conversion_label = "AAAAAAAAAAAAAAAAAAA";
var google_conversion_value = %%ORDER_AMOUNT%%;
/* ]]> */
<img height="1" width="1" style="border-style:none;" alt=""src="//www.googleadservices.com/pagead/conve...;
15.) Click Save, and you're done!
Checking your code in conversion tracking
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