HELP! HUGE drop in Google ranking : ( : ( : ( SEO problem?

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Wow! Does anyone else have a problem with an enormous drop in Google ranking since the change to SEOGears? I have had a dismal three months since July and am assured it's just the changeover to the new company, then I check my ranking yesterday, my site dropped from 9 to 157!!! I'm not even on the first 5 pages of Google, I had been at position 2 or 3 on the first page, for years!!! Can anyone help, it's like my web site has disappeared : ( : ( : (?
They are very nice, I call and plead for attention to what might be wrong since the switch to Homestead SEO, I was perfectly happy with the Homestead service,,, but my account manager keeps soothing me, saying it will eventually improve, then yesterday I checked my portal and the huge drop.... Call SEOGears and they said it could take two weeks to two months for Google to move me back up, they were checking into it but nothing seemed to be a problem with my site. The sharp drop along with the loss of position since my account changed hands is unbelievable... My phone has simply stopped ringing, no emails, almost nothing unless through my pay per click which I'm now pouring money into... My monthly budget for SEO has also jumped to over $600,,, please someone, tell me how to fix this? Should I start over and build a new web site?
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terry ellen6103

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Posted 6 years ago

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Mike F., Alum

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Hi terry ellen6103,

That does sound like a pretty excessive drop. Even if the SEO process stopped, Google would typically not drop a site so far. Did you happen to make any significant changes to the site?

I see that you spoke with one of our telephone agents earlier today. Is there anything else I can help with.

Mike
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terry ellen6103

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Hi Mike, It's been a pretty dismal few months, visitors to my site dropped from 3800 a week to about 1850 a week low about a month ago, then I pinned about 30 of my images to Pinterest last week, can't imagine that made such a huge impact negatively, read something about Google not liking the traffic that created, ie: quick views of the site then viewers going back to Pinterst. I haven't a clue, I'm not showing up in the organic search even on page 5 : (
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terry ellen6103

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Very small niche in my field, only about 10 major competitors, it's been fairly easy to keep on the first page and I've got a really good reputation so that's always been an asset as well, this is like my web site disappeared!,
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Mike F., Alum

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Google is pretty secretive about what they do it's pretty rare for them to release details about their algorithm. The one thing that most SEO experts agree on is that Google is primarily looking for quality, and unique content, and they are well known for penalizing people that attempt to use any type of black hat strategy or try to trick, or manipulate them. It is possible that it had something to do with the pins, but there's no way to tell for sure. Google likes to see natural/organic growth, so it is somewhat possible that if they see a whole bunch of new pins overnight, they may frown on that, but there's no way to know for sure.

Mike
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terry ellen6103

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I went ahead and deleted my two boards on Pinterest (only about 25 pins), my site is stuffed with great content and is top notch, hopefully this isn't a long-term problem, any idea how much time will pass before my site begins to recover?
I hope it's good news,,,
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Mike F., Alum

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Sorry, but it's very hard to say. You might try experimenting with tools like SEO Moz, or SEO Quake, or Hubspot.com and compare your site with the sites that are outranking you and see if you can pick up on things like number of pages and amount of text, page titles and descriptions, keyword density, number of backlinks etc.

Mike
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Mike F., Alum

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One thing that is very important to know, is that Homestead has used SEO gears for quite a long time (back when we were still owned by Intuit). We actually tested their service out on test accounts for many months long before the Google algorithm changes occurred. We were pleasantly pleased with the results as the sites that they SEO'd (on average) outperformed the other sites that were using our existing SEO practices. This prompted us to change as a whole. It is also important to have a true understanding of how SEO really works. An algorithm change can have quick, or sudden effect on your ranking (up or down).

As many of you have commented Google is indeed the most popular search engine, so there is obviously more competition to be on the first page of Google as compared to the other SE's. This means that if your ranking did drop, it can take some time to battle your way back to the top. Obviously your competitors are not going to stop optimizing just you you can out rank them. In some cases, these algorithm changes may necessitate everyone to reevaluate your strategy, focus and keywords. Over time the competitiveness of keywords can, and will change over time.

If you have an SEO account and have emailed SEO Gears or your advisor and have not heard back in a reasonable amount of time, you are welcome to post here and I'll do my best to follow up and help you out.

If this post helps, please give a "Star" and complete this survey to rate me.

Thanks!

Mike
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david2953

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Mike,

Thanks for your response. You stated "Obviously your competitors are not going to stop optimizing just you you can out rank them." but I still don't understand what I can do to improve my ranking. What does the new Google algorithm look for? Do I need to change content in the site itself? If what was working not longer achieves first page ranking shouldn't Homestead and SEO Gears be able to tell Site Builder users what they can do within Site Builder and also what they are doing underneath the covers? Frankly, from what I understand the Google algorithm change has been known for months. I can only speak for myself but I am looking for some direction from my web site and SEO provider. I am glad to hear SEO Gears has performed well for other Homestead users but for me...I am not seeing it. I called this afternoon for help and was told they couldn't even find me in their system. As I was speaking to them I was logged into their site and viewing reports in my portal
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Mike F., Alum

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Great question! This page from Google explains it at a high level. https://support.google.com/webmasters...

However the difficult thing for all Webmasters and SEO services, is that Google is very secretive and never specific about what they are looking for. What we do know is that they like sites that are organized and search engine friendly, and that can easily be crawled and indexed. They also like quality unique content.

One thing you can do are some keyword searches using the keywords you wish to be found under. Then look at the sites coming up on the first page and examine every element; page titles, page descriptions, alt tags, H tags, quality and uniqueness of text on the page, well organized pages (like the chapters in a book), frequency of keywords, number of backlinks, quality of backlinks. This list goes on and on. As Google states they are factoring in over 200 pieces of information. It's like putting a puzzle together but you have to find the missing pieces. The more pieces you can find and properly place, the better your site will be.

Watch for others plagiarizing your site. Google does not like duplicate content. If they see the same, or similar text on multiple sites then it's no longer considered unique. You might want to take some time to see how close your text is compare to your competitors and make sure nobody copied you.

If you call our tech support line, they can access your account under your email address, or the credit card on record.

If this post helps, please give a "Star" and complete this survey to rate me.

Thanks!

Mike
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david2953

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MIke...Thanks for your response. I have had no problems with Homestead finding my account in the Homestead system. The problem was with SEO Gears saying they could not find me in their system. I assume the money I pay for SEO on my Homestead account gets distributed to SEO Gears so why are they unable to find me in their system? I have access to my SEO Gears portal to look at reports but as of this writing I have not had a call back or a response to my emails.
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Drew N, Alum

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I understand. I will escalate this to our SEO team to see what they have to say. I should have something for you tomorrow.

Drew
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Reported

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That puppy would make a tender stew.
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Peter0895

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I've been at this for 12 years............. I've watched Google move me up...., then down..... then up.... then down. One year I was on page 1, the next page 12, the next page 4, etc... If it were a true science, everyone would sit on top. Obviously, that cannot happen. Google changes their ways all the time. Our sites will always move around. I stopped worrying about it long ago. Searchers have become far savvier when they are looking for something and ultimately find what they seek.

Personally, since I stopped worrying about Google, worked on the site more to clean it up, wrote better content, sent more appropriate newsletters, etc.......... my sales have increased well.

We all want to sit on top............... and there just isn't room for everyone. Just take care of doing business and running your business well. Stop wasting massive amounts of time jerking around with Google, your sales will increase and solidify. If you rely on Google ranking, you're in for a world of hurt at some point.
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Reported

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yes sir

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