An Introduction to E-mail Marketing

  • 0
  • 1
  • Question
  • Updated 4 years ago
  • Doesn't Need an Answer
Archived and Closed

This conversation is no longer open for comments or replies and is no longer visible to community members. The community moderator provided the following reason for archiving: Archived

In your Bigcommerce control panel select Marketing then Email Marketing.

1257-marketing-email-marketingpng

We recommend that you integrate with a third party listed here. If you choose not to, you must manually export subscribers.

Linking to Third Parties

After a provider has been enabled, a new tab for it will show above.

Each provider's setup varies slightly, we recommend checking the following guides.

Configuring Rules

Rules may add, remove, or update existing subscriptions across lists created at your Third Party Provider.

Newsletter subscription rules

Control how a subscription is handled when a visitor to your store signs up using the Our Newsletterform as well as when checkout and choose to sign up to the newsletter.

New customer subscription rules

Control how a subscription is handled when a customer places and order. You may choose to subscribe all orders, or orders from a particular category, brand or product, or a combination of all options.

Adding, deleting and copying rules is accomplished by clicking on the three buttons next each rule.

Mapping Fields

1. Choose the customer field on the left and your provider field on the right.

1257-field-mappingpng

2. Repeat for all desired fields.

3. When completed, click Save.

Newsletter Settings

Allow Newsletter Subscriptions: Allow/Disallow users from subscribing. Turning this off will hide all newsletter sections from your store.

Tick Newsletter Checkbox: Do you want the subscription checkbox chosen by default.

Double Opt-In: Require customer to opt-in twice when subscribing.

Welcome Emails: Send welcome emails when a user subscribes.

New Customer Subscription Settings

Tick Subscription Checkbox: Do you want the subscription checkbox chosen by default.

Order Double Opt-In: Require customer to opt-in twice when subscribing.

Order Welcome Emails: Send welcome emails when a user subscribes.

Setting up Integrations

We currently have four e-mail marketing integrations with other companies:


Photo of Drew N

Drew N, Community Manager

  • 258,538 Points 100k badge 2x thumb

Posted 4 years ago

  • 0
  • 1

There are no replies.

This conversation is no longer open for comments or replies.