An Introduction to E-mail Marketing
In your Bigcommerce control panel select Marketing then Email Marketing.
We recommend that you integrate with a third party listed here. If you choose not to, you must manually export subscribers.Linking to Third Parties
After a provider has been enabled, a new tab for it will show above.
Each provider's setup varies slightly, we recommend checking the following guides.
Rules may add, remove, or update existing subscriptions across lists created at your Third Party Provider.Newsletter subscription rules
Control how a subscription is handled when a visitor to your store signs up using the Our Newsletterform as well as when checkout and choose to sign up to the newsletter.New customer subscription rules
Control how a subscription is handled when a customer places and order. You may choose to subscribe all orders, or orders from a particular category, brand or product, or a combination of all options.
Adding, deleting and copying rules is accomplished by clicking on the three buttons next each rule.Mapping Fields
1. Choose the customer field on the left and your provider field on the right.
2. Repeat for all desired fields.
3. When completed, click Save.Newsletter Settings
Allow Newsletter Subscriptions: Allow/Disallow users from subscribing. Turning this off will hide all newsletter sections from your store.
Tick Newsletter Checkbox: Do you want the subscription checkbox chosen by default.
Double Opt-In: Require customer to opt-in twice when subscribing.
Welcome Emails: Send welcome emails when a user subscribes.New Customer Subscription Settings
Tick Subscription Checkbox: Do you want the subscription checkbox chosen by default.
Order Double Opt-In: Require customer to opt-in twice when subscribing.
Order Welcome Emails: Send welcome emails when a user subscribes.Setting up Integrations
We currently have four e-mail marketing integrations with other companies: