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10 Ways to Market Your Small Business on a Shoestring Budget

When budgets are tight, marketing might be the first expense you look to cut.Let me stop you right there.While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools.But with so many digital tools av

Article

 • Marketing

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Site Checklist

Did you know that your website is a direct online representation of your business and brand? It is recommended to review and update the information on your website frequently to ensure your customers and viewers receive the best experience possible. If there are issues on the website it can negative

Article

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10 Tips to Improve Product Photography

These tips will help create professional-looking product images for a website or eCommerce store. Easy to do for small business owners and don't worry, this costs little to nothing and does not require much knowledge about photography.   Use High-Quality Large Resolution Images   

Article

 • Marketing

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Sitebuilder Plus: Protect Images

Note: We want to provide a few common and useful snippets for your use, but our support department is not able to assist you with editing code. They can help you with code placement.Protecting digital media (especially images) on the internet is next to impossible due to the nature of how the intern

Article

 • Sitebuilder Plus

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Why Should I Pay Attention to Bounce Rate?

First, let's define bounce rate. It's very simple. The bounce rate is the percentage of visitors to your site that leave after viewing only one page.While defining bounce rate is easy, understanding and evaluating it is more difficult. Seeing a high bounce rate may or may not be bad. If customers ar

Article

 • Marketing

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Sitebuilder Plus: Open A PDF or File in a New Browser Window

Use a text box and type in the text you want to add the link to "Uninsured Services", then highlight the text. On the right you will see link, click it. Then you will see what is pictured below. Browse to the pdf and then change the setting at the bottom.

Article

 • Sitebuilder Plus

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Sitebuilder Plus: Simplestore Navigation

You can change your SimpleStore navigation to vertical, horizontal, or as a dropdown menu. Here are instructions to change your category layout in SimpleStore.Added SimpleStore prior to 5/15/12 or using PayPal for checkout Click Websites Manager on the left, then click Edit Site Go to the page wit

Article

 • SimpleStore

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The Benefits Of eCommerce

The world is moving online. More and more, people turn to the internet to meet their needs. There are online classes, doctors visits, and communication. People turn to their phones to get directions, restaurant suggestions, and company reviews. If you are not online at this point, you are not only n

Article

 • Websitebuilder

331

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Why Load Time Is Important

Most people today are impatient. No, I'm not being judgmental (or even necessarily negative), but it's true. Everything in our life is getting faster. Online grocery ordering and delivery so you don't have to waste time going to a store, online money transfers and even cashing checks via your phone

Article

 • Marketing

217

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Top 10 Benefits of Email Marketing

Imagine being able to connect with your audience at anytime and anywhere. Well, today that is possible with email marketing.And it’s not just millennials that are using email. With the help of mobile, 91 percent of consumers use email daily and check their inbox everywhere: while wor

Article

 • The Homesteader

131

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The Benefits Of Blogging

Did you know there are over 500 million blogs that exist online today? Blogging is becoming increasingly more popular and carries many benefits along with it. Not only does blogging allow you to share your passion with others, it can also help to educate, gain exposure and generate revenue for your

Article

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How to Decorate Your Social Media for the Holidays

Depending on how you look at it, decorating your social media may be the easiest or the most difficult part of decorating your online marketing for the holidays.    The reason it’s a toss-up is that the look of social media profiles and posts are mostly controlled by the platform they’re on. This me

Article

 • Marketing

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How To Create an Email Marketing Plan (That You’ll Actually Stick To)?

Each year I make a plan for the coming year.I cross off goals that I accomplished in the previous year and circle the ones I didn’t.Sometimes the circled goals make it back onto the coming year’s list for a second attempt.Other times I just accept the fact that I’m never going

Article

 • Email Support

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Small Business Action Plan

Here is a resource provided by our partners at Constant Contact:

Article

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Sitebuilder Plus: Center Website

Here's how to center align your website. Click Websites Manager on the left, then click Edit Site. Click Page Settings in the top toolbar. Click Advanced Settings. Select the option to Center align this page.

Article

 • Sitebuilder Plus

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WebsiteBuilder: Rename Pages

There are two places that will allow you to edit the page name in WebsiteBuilder. Log into the editor, click on Pages on the left menu, click the 3 lined "hamburger" menu next to the page name, and click "Rename"Type the new page name and click "OK"Log into the editor, click on Pages on the left men

Article

 • Websitebuilder

126

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Your Website is Just the Beginning of Your Digital Presence

Hold on a second. What does that mean?  You’re probably saying to yourself, “I just built a website.  What else do I need?” Your digital presence includes your website, of course. You can call that your owned and operated presence.  Of course, you should also control your digital bus

Article

 • Marketing

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WebsiteBuilder: Favicon

A Favicon (fave-icon for pronunciation purposes) is a very small, important piece of the branding on your site. Images are usually noticed before text, so it may help your site stand out above those that don't have one. It also looks more professional, especially for people who have your site bookma

Article

 • Websitebuilder

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WebsiteBuilder: Delete Pages

To delete a page on your WebsiteBuilder site, log into the website editor. Click on Pages from the menu on the left. Then, click the 3 lined "hamburger" menu next to the page name you wish to delete. Then, choose "Delete"A window will appear asking if you are sure you want to delete the page. If you

Article

 • Websitebuilder

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Steps to Writing More Effective Blog Posts

Anybody can write a blog post – yes, anybody – but writing a really good blog post is a little more difficult. The problem lies in understanding what makes a blog post so good that it will engage readers and bring them back again and again.A good blog post has to be more than well writte

Article

 • Websitebuilder

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